Nazlı Altıpat has been appointed as the General Manager of The Estée Lauder Companies Turkey.
İpek Ersavaş, the General Manager of Estée Lauder Turkey since March 2020, has been promoted to VP/General Manager responsible for the M.A.C. and Too Faced brands in the U.K. and Ireland.
With over 20 years of extensive experience and expertise in the prestige beauty sector across categories and channels, Nazlı Altıpat will not only lead all operations of Estée Lauder Companies Turkey in her new position but also steer the growth strategy.
Joining Estée Lauder Companies Turkey in 2011 as the Brand Manager for Aveda, Nazlı Altıpat assumed the role of Brand Manager for M.A.C. Cosmetics Turkey in 2018. Over the last three years, Altıpat has achieved significant success by increasing the annual growth rate of M.A.C. Cosmetics Turkey by over 30% in U.S. dollars, leading conceptual marketing and excellence in retail practices. She also spearheaded the implementation of the communication campaign ShowYourColors for M.A.C. Cosmetics Turkey.
With her extensive experience, expertise in the prestige beauty sector, energetic and inclusive leadership vision, and people-centric mindset, Nazlı Altıpat will continue to contribute value to the growth journey of Estée Lauder Companies.
Altıpat, a Boğaziçi University’s Economics department graduate, is also an active veteran basketball player.
